Public Relations (aka "PR"): the business of generating goodwill toward an individual, cause, company or product.

At grassrootsPR, we generate goodwill for clients by helping them cultivate community. Sometimes that community is online. Other times, it’s in the immediate neighborhood. Usually, it’s a combination of both, requiring a custom mix of traditional and online public relations. So, in addition to writing press releases and pitching reporters, we're launching blogs, hosting online press conferences and twittering.

With more than a decade of internet PR experience and another decade of journalism experience, the grassrootsPR team is just as comfortable speaking classic PR as we are speaking geek.

We take the time to get to know our clients, their goals, and their target audience before recommending public relations and marketing strategies that improve the bottom line. Contact grassrootsPR for an initial consultation.